STB will once again be broadcasting the Eurovision Song Contest in Ukraine as part of a deal with UA:PBC.
The Ukrainian private broadcaster STB has confirmed it will be broadcasting the Eurovision Song Contest 2021 live next month. The broadcaster is currently in the final year of a three-year contract with UA:PBC which sees the two broadcasters co-operate on Ukrainian participation in the Eurovision Song Contest.
This year STB covered the costs of producing “Shum”, its music video, and the filming of their live-on-tape performance. UA:PBC is covering the cost of the nation’s participation fee and the delegations travel costs to Rotterdam.
Serhiy Prytula will commentate on STB’s coverage of Eurovision 2021. Serhiy will be known to viewers as the presenter of Vidbir, the Ukrainian Eurovision selection process which was last held in 2020.
Image Source: ESC Today | Source: STB
Ukraine first participated in the Eurovision Song Contest in 2003, when Oleksandr Ponomariov performed “Hasta la vista”. The following year Ruslana won the contest for Ukraine with the song “Wild Dances”. It was a feat that would be replicated again in 2016 by Jamala with her song “1944”, her emotionally charged song scored a record 534 points to take victory in Stockholm. In 2015 Ukraine did not compete in the contest due to financial difficulties.
