The EBU has revealed that over 183 million viewers watched the 2021 Eurovision Song Contest across 36 countries.
183 million viewers watched the return of the Eurovision Song Contest 2021 across three shows. The contest had a share of 40.5% viewing share on average in each of the markets it was broadcast, up 4% on the 2019 contest in Tel Aviv, Israel. The contest was also a hit with an audience between 15 and 24, with 52.8% of the age group watching the competition, up 7% on 2019.
Online the contest was a success with 50.6 million unique viewers on the contest YouTube channel across 234 countries and territories. 18 to 34-year-olds made up 71% of the audience that watched the contest live on YouTube.
Iceland once again proved itself to be the most Eurovision mad country with 99.9% of the TV audience tuning in for the contest. Martin Österdahl commented that:
We’re thrilled to see that audiences welcomed back the Eurovision Song Contest in such huge numbers and very proud to have brought millions together at a time when so many are still apart. The overwhelmingly positive response to this year’s incredible shows from NPO, NOS and AVROTROS, and the huge success of Måneskin and so many of this year’s songs demonstrates that, even in its 65th year, the Eurovision Song Contest’s impact is bigger than ever.
Image: EBU | Source: Eurovision.tv