The EBU has revealed the official slogan for the Eurovision Song Contest 2019: “Dare to Dream”.
The slogan was announced by Jon Ola Sand, Executive Supervisor of the Eurovision Song Contest after a meeting with Israeli Prime Minister Benjamin Netanyahu to discuss details of next year’s event. Jon Ola Sand also explained the narrative behind the slogan:
“This aspirational tag line represents and symbolises everything that the Eurovision Song Contest is about. It’s about inclusion. It’s about diversity. It’s about unity,” Jon Ola Sand said during the announcement in Tel Aviv. Being on that stage, daring to dream you can win the Eurovision Song Contest, be brave enough, be confident enough, standing there performing for a world audience is something that is worth the dream. This is what Netta did last year, when she performed in Lisbon. She went on that stage with a dream — a dream to bring the Eurovision Song Contest back to Israel. And she succeeded. And next year in May, in Tel Aviv, we will all meet to celebrate the good values of the Eurovision Song Contest and we will do it here, with the help of broadcaster KAN and the Israeli team.”
The theme artwork to support the slogan and the list of participating countries will be revealed at a later date. The 2019 Eurovision Song Contest will take place on 14, 16 and 18 May in Tel Aviv.