Swiss newspaper Berner Zeitung has revealed more information about the song writing camp held for prospective candidates in Switzerland’s National Selection – Die Entscheidungsshow – for the 2018 Eurovision Song Contest, in Lisbon, Portugal.
A full explanation of how the new format that Switzerland has adopted for it’s new selection show can be found here.
The article states that the Swiss broadcaster is aiming for a top ten finish for 2018; a feat that has not been achieved since since 2005, when Vanilla Ninja finished 8th. SSR SRG are reportedly aiming to experiment more with contemporary pop music, and are hoping that using this will finally be the formula that gives them their first win in 30 years.
The song writing camp has been opened to both Swiss, and international composers in order to create a diverse creative environment. The broadcaster has stated that the two most important things that the songs must have are: catchy refrains, and be produced to international standards.
The song camp will see the composers grouped together to partly create a song, then have each song finished by another producer, to put their own touch on it.
The composers at the camp have already hinted to the paper that they’re pushing for quite different sounds for the contest, with one – Frazer Mac, from Canada – aiming for a ‘Dirty Pop’ vibe to his songs, which the Swiss Ricardo Bettiol is reportedly creating something with a “Bohemian Electronic Vibe”.
Source: Berner Zeitung
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Switzerland hosted the first Eurovision Song Contest in 1956 a contest that they won. Lys Assia won the first contest with the song “Refrain”, it wasn’t until 1988 that Switzerland would win the contest again. At the contest in Dublin it was Celine Dion with “Ne partez pas sans moi” who beat the United Kingdom to victory by just 1 point. In recent years Switzerland has struggled finishing last five times since 2004. In the past three years Switzerland has failed to reach the final.