The official music video for “Occidentali’s Karma” now has over 100 million views on Francesco Gabbani’s official Vevo channel on YouTube.
Italy will be represented by Francesco at this year’s Eurovision Song Contest in Kyiv, Ukraine. His song “Occidentali’s Karma” has now reached over 100 million video views on his official Vevo channel, making it the most-watched entry of this year’s contest. This milestone follows the huge success of the song in Italy since Francesco’s victory at the 67th Sanremo Festival back in February. Having won the Newcomer round of the festival in 2016, Francesco went on to win the Campioni (Big Artist) contest this year, and is the first artist in the contest’s history to have won the Campioni round the year after winning the Newcomer round. Hours after his victory, RAI announced that Francesco would take “Occidentali’s Karma” to Kyiv to represent his country in May.
Since winning the Sanremo Festival, “Occidentali’s Karma” has sold over 150,000 copies and has become certified triple-platinum. The song was number one in Italy for three weeks following Sanremo, and is the hot favourite to win this year’s Eurovision Song Contest. Following this success, and prior to his appearance at Eurovision, Francesco will release his new album Magellano on 28th April. After Eurovision, he will begin his 3-month Italian tour in Verona on 19th June.
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Italy debuted in the very first Eurovision Song Contest in 1956, and has participated a total of 42 times to date. Italy returned to the contest in 2011, having last participated in 1997. Italy has won the contest twice, the first time being in 1964 with Gigliola Cinquetti’s “Non ho l’età”, and the second being in 1990 with Toto Cutugno’s “Insieme: 1990”. Italy’s hosting of the contest in 1991 has been remembered as one of the most chaotic contests to date. Since their return in 2011 Italy has finished in the top 10 on four occasions, finishing in 2nd in 2011 with Raphael Gualazzi’s “The Madness of Love” and 3rd in 2015 with Il Volo’s “Grande amore”. The former was the jury winner of Eurovision 2011, and the latter was the winner of the public vote in 2015.