The Junior Eurovision Song Contest 2016 was watched by 3.9 million viewers, however without Poland viewing figures would have tumbled compared to previous years.
JuniorEurovision.tv has today revealed the overall viewing figures for the 14th edition of the Junior Eurovision Song Contest in Malta. In total, 3.9 million viewers are reported to have tuned in to this years contest, which is the largest number of viewers for the contest since 2012. However the overall figure does not show the detail of what would have happened without Poland’s return to the contest.
The official website for Junior Eurovision reports that 2.2 million viewers watched the contest in Poland, this is 600,000 lower than the official TVP report on the contest. Eurovoix has asked the EBU for comment on the difference between the two reported figures but they are yet to respond. With the figures reported by the EBU for Poland (showing that they accounted for 56.41% of viewers for the contest), TVP statistics would place the viewing share of Poland at 71.79%.
These figures mean that without Poland the number of viewers for this years contest would have been between 1.7 million and 1.1 million people. The figure of 1.1 million viewers is around 460,000 viewers down on the combined viewing figures for last years Junior Eurovision Song Contest in Bulgaria, Italy, the Netherlands and Slovenia.
Based on data seen by Eurovoix.com had it not been for the impressive viewing figures of Poland at this years Junior Eurovision Song Contest, the viewing figures for this years contest would have fallen by between 1.6 and 1 million viewers overall compared to 2015. The EBU has noted that viewing figures did fall this year in Bulgaria as we previously reported, but also stated that viewing figures in Armenia fell.
Known viewing figures for Junior Eurovision Song Contest:
- 2015 – 2.7 million (Figures based on data Eurovoix.com has seen)
- 2014 – 2.167 million (Figures based on Bulgaria, Italy, Slovenia, Sweden & The Netherlands)
- 2013 – 763,000 (Figures based on Sweden & the Netherlands)
- 2012 – 1,667 million (Figures based on Belgium, Moldova, Sweden & the Netherlands)
- 2011 – 2.380 million (Figures based on Belgium, Bulgaria, Georgia, Moldova, Sweden & the Netherlands)
- 2010 – 1.474 million (Figures based on Belgium, the Netherlands, Sweden)
- 2009 – 1.768 million (Figures based on Belgium, the Netherlands)
- 2008 – 1.439 million (Figures based on Belgium, Cyprus and the Netherlands)
- 2007 – 6.049 million (Figures based on Armenia, Belgium, Cyprus, Israel, Portugal, Romania, Serbia, the Netherlands)
The EBU added that overall market share for the contest in 10 of the 14 markets that today’s data is based upon saw the contest achieve growth or stable figures for the time slot the contest was broadcast in. Furthermore they add that the youth share for the channels broadcasting the contest increased on average from 2.7% to 6.1%.
Jon Ola Sand, Head of Live Events for the EBU stated in reaction to today’s figures that:
We are very happy that the changes in this year’s format, especially the lowering of the age range of participants, have proven to be successful in attracting an increasingly younger audience to the show. The outstanding rise in the general number of viewers shows that the Junior Eurovision Song Contest is an event that unites European audiences and sets us up well to start preparations for the 2017 edition.
While Gert Kark the Supervisor of the Junior Eurovision Song Contest added:
PBS Malta worked so hard to give audiences a great show and we thank them for all their hard work. We’re so pleased audiences across Europe enjoyed the 2016 Junior Eurovision Song Contest and responded positively to the format changes this year. We look forward to building on this success for next year’s edition.
The Junior Eurovision Song Contest 2016 saw considerable changes take place to it this year. The age of the participants was dropped to between 9 and 14 years old. Furthermore the public televote was dropped and replaced by an enhanced jury system. Each country was represented by both an adults jury and kids jury, while an Expert Panel was introduced. Furthermore the contest was moved from a Saturday night to a Sunday afternoon in search of a more suitable audience for the contest.